Collarborators of Southwest Airlines

Firstly, the most important factors facing the Southwest Airlines is collaborators.
Southwest Airlines Co. today announced a collaboration with Lyft that will offer first-time Lyft Customers who are also Rapid Rewards Members a one-time reward of 1,100 Rapid Rewards points for their first ride. The offer is available for a ride anywhere in the following 11 Southwest® markets where Lyft has an operating agreement in place through the end of 2016. A separate offer is currently available to Southwest Customers who are not Rapid Rewards Members in the markets listed above, offering $15 off a first-time ride with Lyft. The offer took effect on Mar. 22 and runs through the end of 2016. The two offers cannot be combined. ( SOURCE Southwest Airlines Co )